A major stumbling factor is the limitation of the language we use. Some languages are more descriptive than others while others use the same word to describe many different situations.With this in mind we can see that some oral languages relate thought better than others, though none of them can claim to relate thought completely. This means that your ability to completely transmit your thoughts to others is severely limited to the amount of words available in the language that you use. So sometimes there really aren’t the right words to use. Perhaps we could even decide that as no one expects you to tell things exactly as you see them anyway, why not just get on with it and put your thoughts directly onto paper and let the reader decipher them.

But that doesn’t really help when you’re trying to relate your excitement over a product line in an article or advertisement. You have to find a way to overcome the limitations of your oral language and transmit your thoughts as you see them. If you don’t you will be the proud possessor of a product no one else could relate to, and if that happens, you will then start analysing every other pointless venture you ever started
Let’s look at the possibilities on how we can learn to transmit our thoughts in a way that others can take the same meaning as we do ourselves.

It can be done, but we have to take a step back and take a look at the whole picture. We have to find a commonality, a reference point to which most people can relate. Finding this point of common knowledge will break down your unique thoughts allowing you to express them easier. Movies and books make good reference points. They may not relate exactly to the feelings you wish to convey, but they are good tools to use as most people have seen them or at least heard of what they’re about. They can stir up emotions and give memorable images to the reader.

So using reference points in your documents that reflect suitable emotion through a commonly known “visual effect” will merge the neural and oral languages and bring out your meaning much better.
Now you have to turn these reference points into the key elements within your storyline. These key elements will become the headings in your outline, so they become very important to your success. So how do you choose the correct key elements to become headings in your outline?

OK, what have we discovered so far?

1. Humans think in pictures, this is called neural language.
2. The human brain cannot distinguish between the present and memory. As thought is processed in the present we use memories to decide our present and future attitudes and actions.
3. Due to the limitations of oral language we cannot accurately relate thought with words. We need to use reference points so that other people can get the feeling of what we are trying to transmit.

So there is the theory behind Neural Linguistic Programming. Now you have to put it into practice.